Starbucks' History and Evolution
A 5 page paper discussing key events in Starbucks' history and its current focus on international expansion. Conventional wisdom holds that no organization can continue double-digit annual growth consistently year after year, but so far that is precisely what Starbucks is doing. The company is obliged to look to international markets to sustain that growth, however. Bibliography lists 6 sources.
File: CC6_KSstarHist.rtf
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